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Rieva Lesonsky

Senior V.P. Entrepreneur of Media Inc  shares strategies on how to start a business.

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Rieva Lesonsky spent the past 26 years at Entrepreneur magazine, where she started off as a research assistant and worked her way up to editorial director. A native of New York, Ms. Lesonsky is the author of Get Smart and the best-selling Start Your Own Business. The SBA honored her as a Small Business Media Advocate and a Woman in Business Advocate. She is a nationally recognized speaker and expert on entrepreneurship and small business ownership, and she is a regular on MSNBC’s “Your Business” program and Fox Business News.

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